Will Packer has produced films that have earned more than a billion dollars at the box office. He also started out with nothing but a camera, a plan, and a stubborn refusal to wait for permission.
That is why I call this one a master class. Will and I sit down for over an hour and get into how Hollywood actually works as a business: who gets paid, who takes the risk, how a producer turns an idea into a product, and what he had to learn about money that nobody in the industry was going to teach him.
We also talk about ownership. Will made a decision early on to own his work rather than rent his talent out, and that single choice is the reason he sits where he sits today. There is a lesson in it for anybody in any field.
Grab a pen. This is the one your creative friends need to hear.
🎧 Listen now — wherever you get your podcasts, or simply click below.
▶️ Prefer to watch? The full conversation is on my YouTube channel.
