Crowdfunding started as a beautiful idea: a way for everyday people to back a dream, an invention, or a neighbor’s new business. Too often now it’s a family asking strangers to help bury someone they love. We can do better than that, and one of the simplest tools for doing better is a life insurance policy.

Years ago in South Africa I noticed whole families buying life insurance together, each person naming the others as beneficiaries. At first it seemed strange to me. Then I understood it as an act of love and very practical planning. If the worst happened, the family would be left with resources instead of burdens, and a rainbow after the storm.

In this episode I explain the difference between term and whole life, why a policy costs so little when you’re young and healthy, and why the companies are happy when you wait. A colleague of mine took out policies for each of his grandchildren, and it costs him less each month than a couple of fancy coffees. Put your premium on auto-pay so it never lapses. Write a simple will and decide where that money goes. You become a baller in advance, and you get to direct your legacy like one.

A listener asks which assets most people overlook, and my answer starts right here with insurance and a will, then moves to home ownership and fractional shares of stock. Don’t let the perfect become the death of the good. We all know we’re going to leave this world someday. Plan for it, and leave your family dignity and generational wealth.

🎧 Listen now — wherever you get your podcasts, or simply click below.

Prefer to watch? The full episode is on YouTube.